Posts

All You Need To Know About Baidu PPC

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  Search marketing (SEO, PPC) is the best way to sell your product or service in China. Let’s take a deep dive into PPC marketing in China. How Digital Marketing works in China Normally, search engine marketing gives 2 channel options: Search engine optimization: search engine optimization ("free") Pay-per-click on Baidu (paid search) Each channel wants to attain the top positions on the search effects pages of SERPs. PPC campaigns are classical advertisements that you can bid on the user's search. For this purpose, you can use pay per click. Then again, search engine optimization involves adjusting the content material to your website (and paintings on back-links, page pace, etc.) and on-line presence to enhance the rank on engines like Google. That's why marketers talk about it as "free" as it most effectively fees the time you make investments, or in case you lease an SEO employer for China, you want to pay their price. Apart from that, SEO creates no add...

A Definitive Guide To Chinese SEO And Advertising

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 You cannot ignore the massive market growth potential that the Chinese market has. It is the world’s second-largest economy. China is already the world’s biggest market for many brands and it is striving to grow at a flabbergasting rate. Even after experiencing a slowdown in the economy, it is likely to become the world’s largest providence by 2030.  This a clear sign that if you plan to expand into China then you business will experience a substantial expansion. Whether it be a small scale business or opening a multi-billion dollar startup. But many business fail because they do not suit the Chinese digital marketing ways.  In China, Chinese SEO is the key to a successful business, and if your brand is not over the internet you will face a hard time, even for being recognized in the market.    Chinese SEO This blog is a brief about the same, so continue reading if you want to successfully market your brand and expand it in China. Chinese Advertisement   T...

Crash Course On Chinese Digital Marketing

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 As of the first quarter of 2020, China crossed the bar of 900 billion users of the internet. So with the rising internet users, it is good news for all the foreign business giants to invest in the Chinese digital market. But at the same time, it is bad news for a lot of western SEOs cause there is no search engine named  “G” in China. Its the search engine with the “B”, which occupies almost  80% of the market digital market share in China. This means that SEO  related to any other search engine algorithm, other than Baidu will be of no use in Chinese Digital marketing .      Chinese Digital Marketing You will be stocked to know that there is a great firewall of China. It makes sure the internet and the information that regulates in China stay indigenous This validates that China has its own flavor of SEO.   So to break into the Chinese market make sure you understand and practice these prerequisites. Get yourself ICP license   Ma...

5 Chinese Seo Tips You Need To Learn Now

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 What to wrap un your head around Chinese SEO but you are still confused where to start with or are you someone who knows what Chinese SEO is but have lost your  SEO mojo. Well, this friendly article walks you throw 7 simple and easy steps for both beginners and professionals to rank your website high in the Chinese market. It is all you need to know about the business, Chinese Marketing , and  SEO in China. The Chinese community is hyper-connected and use the internet a lot, all they look for is information, Most of them crave for information about a product or a  company. The Chinese population spends almost  90min of there day searching. You must be well aware that the western search engine like google is blocked and in china the search engine leaser is Baidu. Chinese SEO YIVA Digital is the top and the most visible web marketing agency for china that you can find on the web. Our services like social media Chinese Digital Marketing , Chinese translation, we...

Chinese Marketing and Advertising Hacks

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Online advertising is the best way to promote your product and service in China. There are so many   Chinese marketing  strategies for online product marketing in China. But the right thing to do is to find out how and where to start with where you can have good customer engagement.   Chinese Marketing So here, you will get to know where and how to start your product marketing and advertising, and you will also learn some hack that will help you attract the target crowd.  1. Push Wide to Promote Sounds familiar…? Yes, I am talking about Baidu, a similar platform to Google. Just like Google Adwords, Baidu is somewhat similar to how they operate for advertising.  Baidu’s binding methods are similar to Google's. However, there are some differences b/w them.  For managing keywords in Adwords, you have to choose b/w Board Match, Modify Board Match, Phrase Match, and Exact Match. On the other hand, Baidu does not have Modifies Board Match; instead, it has a ...

The Right Strategy For Digital Marketing In China.

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One of the most important parts of Chinese digital marketing is the modern population of China and the modern china market, moreover what the Chinese consumers want and how to sell it to them. With China's super app or as it is said, the "Operating system of life in china", with WeChat you can not just have your blog, have your product account, follow people, searching for products, but you can also book a cab, donate to charity, file a case with an attorney, or even book airline tickets. Understanding the ecosystem WeChat can bring you great business results. Chinese Digital Marketing   Weibo is another app that is a phenomenal platform for marketing, content, and working with bloggers. With 70% of the content-generating population on Weibo, you do not want to miss that opportunity. Apart from WeChat and Weibo, there are almost 60 more unique Chinese social media platforms. Apart from that without understanding how to run successful campaigns, marketing in china is...

Best Chinese Social Media Platforms for Marketing

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Most businesses are eager to enter the Chinese Social Media platform space for marketing. As to lead in Chinese marketing, social media platforms are the best place for being the trendiest brand in China. Though, this can change drastically from time to time and according to the Chinese audiences’ choices. Make your social media excellent and informative to develop your niche; business needs to stay up-to-date on the most popular platforms for marketing. The venture into  Chinese Social Media   for marketing is the best suitable and helpful to know the latest social media sites around. However, various social media platforms used for marketing in China; here are a few valuable and most accessible below to determine which ones are accurate for your business. Chinese Social Media WeChat            WeChat is the most popular social networking platform in China, with over more than 1 billion monthly active users. They spend an average of...